Wild Word Woman — the Next Oprah but make it SOPHISTIRATCHET.


15 years in the industry

I’ve always known I wanted to be a writer. My love for fashion and Blackness is what I love to write about most — it’s what makes me, me.

Being a Black woman in all spaces. Especially luxury is the reason I love what I do.

My ultimate goal is to highlight the magic of Black women.

Joce is Black Girl Magic. She is a cultural curator.

I love showing up as a Black woman. We are the blueprint. Nothing moves without us.

Continuously pouring into my cup is essential to producing in my work and personal life. Therapy is also a huge part of finding balance.

Protect and serve Black women!


                                                                    JOCE BLAKE

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